Digital Literacy Bootcamp

Being present online is a must for microfinance institutions. However, a big question is how to do it effectively to ensure an institution’s visibility to the customers they want to attract?

The #DigLit Bootcamp aims at building strong foundation for digital transformation processes in MFIs by targeting basic skills, knowledge and capabilities related to digitalisation among MFI staff and management.The topics covered include choosing right on-line channels for client acquisition, making smart investments into digital marketing, developing content marketing, working with credit scoring for digital lending and much more. Our experts are high profile executives, international consultants, and successful practitioners in digitalisation.

Key Activities

#DigLit Bootcamp is organized in a format of series of webinars featuring key topics delivered by experts in identified key areas. Some of the webinars will feature practical microfinance case studies from the regional MFIs to demonstrate how the basic concept can be translated into specific digital solutions.

See the Russian version of the webinars

Read a welcome message from the #DigLitBootcamp team

Click here to watch the #DigLitBootcamp webinars – Library

Bootcamp Certification

Click here to go directly to the upcoming webinars’ descriptions

List of  all #DigLitBootcamp webinars

Introductory speech

Opportunities and enablers of digitalisation for microfinance institutions LISTEN (click to download the file)

Track 1: Digital profile of the customer

Customer digital behaviour WATCH

Your Mobile Brand Experience – Becoming Clients’ Friend and Advisor Through Mobile Presence WATCH

 

Track 2: Digital presence and effective customer acquisition

Key elements of successful digital customer acquisition WATCH

Designing and positioning of successful web page for financial institution WATCH

Building landing pages for MFIs WATCH

SEO for Microfinance – optimise for success! WATCH

Constant Dripping Wears the Stone – Introduction to the Power of Content marketing WATCH

Social media effective play WATCH

MFI in social media: good practice in BCRS WATCH

Google Analytics: How to Measure the Success of your Marketing WATCH

GoogleAds basics – how to get it right? WATCH

Native ads – smart, easy and cost effective alternative for Google and Facebook WATCH

Introduction to Google Display Network WATCH

Marketing automation in MFIs WATCH

Programmatic Digital Advertising explained: what it is and why you should use it? WATCH

Introduction to Data Management Platforms WATCH

 

Track 3: Digital customer service and value add

Key digital trends in the financial sector WATCH

Kickstarting your on-line sales channel WATCH

Payments trends shaping future WATCH

InsurTech for Microfinance WATCH

5 things you need to know about mobile apps development WATCH

The mystery of UX/UI unfold WATCH

 

Track 4: Digital operations

How to start digital transformation in an MFI WATCH

Artificial Intelligence State of Tech WATCH

Artificial Intelligence for Microfinance WATCH

Mobile only loan process – KMF experience WATCH

Build an optimal scoring system based on your legacy data WATCH

Credit scoring for digital lending WATCH

Digital and effective Client Relationship Management WATCH

Recruitment and monitoring of IT contractors WATCH

Leveraging Robotic Process Automation (RPA) in Microfinance WATCH

 

Track 5: Digital capabilities and agile way of working

Sprint approach: Agile mindset and the Scrum framework WATCH

Free/discounted IT tools for non-profit WATCH

Digital capabilities for MFIs to succeed in digital era WATCH

Open Banking, Open APIs, and Open Architecture WATCH 

Digitalizing internal communication WATCH

Review of Apps Improving Work Efficiency in an MFI WATCH

 

Track 6: Regulation supporting digitalisation

GDPR unpacked with Allen & Overy WATCH

PSD2, the future of payments with Allen & OveryWATCH

Innovations in EU Policy and Legislation: Opportunities for Microfinance WATCH 

Founders

 

European Fund for Southeast Europe

 

European Investment Bank Institute

 

These webinars are financed by the European Union Programme for Employment and Social Innovation (EaSI) 2014-2020. For further information: http://ec.europa.eu/social/easi

Register for the upcoming webinars:

We will be back soon!

 

For now check our #DigLitBootcamp webinars in Russian 

 

Project description /  background

The digitalisation of the MFC members has started. MFC undertakes steps to support members in this process: the Digital Literacy Bootcamp provides the opportunity to acquire understanding of digitalisation trends, tools, success factors and basic capabilities needed to drive the innovation.

Project status: active

Project duration: 2019 – 2020

Project regional focus: ECA

Partners and Founders:

Founders

 

 

 

 

European Fund for Southeast Europe

 

 

 

European Investment Bank Institute

 

 

This event is financed by the European Union Programme for Employment and Social Innovation (EaSI) 2014-2020. For further information: http://ec.europa.eu/social/easi

Strategic Partner:

Partners:

 

 

 

 

 

 

 

 

 

Project Objectives

The #DigLit Bootcamp aims at building strong foundation for digital transformation processes in MFIs by targeting basic skills, knowledge and capabilities related to digitalisation among MFI staff and management.

Key Activities

#DigLit Bootcamp is organized in a format of series of webinars featuring key topics delivered by experts in identified key areas. Some of the webinars will feature practical microfinance case studies from the regional MFIs to demonstrate how the basic concept can be translated into specific digital solutions.

Past Webinars’ Recordings

Click here to see the #DigLitBootcamp webinars