Meet the leaders in digitalisation

Read the brief case studies, summarizing leading MFIs efforts in digitalisation. Each case focuses on differet aspect: digital marketing, digital loan process, digtal payments, and more.

This piece reviewes digital communication of a few leading MFIs from Moldova, Macedonia, Serbia and UK. It sets up four basic rules for creating digital ads and filters the social media posts through these rules. 

It was created based on the virtual workshop Getting Clients Attention through digital channels, within BootcampLabs series.

Your digital branch is a centerpiece of your digital services. This brief presents key practices for making it user friendly. It is accompanied by two good practice examples from Belgium and Moldova.

It was created based on the virtual workshops within BootcampLabs series.

AlterModus works with Mastercard team, to offer digital payments to their clientele. 

In this brief, KMF lists their digital undertakings, including the successful digital only consumer loan and clients’ app, which helps with loan application. 

Finca aims at offering their clients contact less loan process – the main milestones are already in place, with few more to complete.

In this brief, Mikra summaries its expeirence with digitalising operations: loan origination, HR and workspace, as well as touches upon digital marketing, especially to clients traditionally perceived as self-excluding from digital channels.

Microinvest describes in detail its digital outreach to clients through a variety on Internet based channels. They also share insights on how their digital marketing work is organized and managed.

Mikrofin speaks about its digitalisation strategy, setting up a digital customer pathway for consumer loans, and challenges related to clients’ outreach through virtal channels.

The series of brief case studies are based on MFC work with its member MFIs within a number of initiatives: foremost as a result of Bootcamp Labs series of virtual workshops, as well as the interviewes with leaders delivered during the Social Finance Vibe 2021: Pandemic Reboot event.

This initiative has received financial support from the European Union Programme for Employment and Social Innovation “EaSI” (2014-2020). For further information please consult: http://ec.europa.eu/social/easi

 The content of this publication represents the views of the author only and is his/her sole responsibility; it cannot be considered to reflect the views of the European Commission. The European Commission do not accept any responsibility for use that may be made of the information it contains.